Tuesday, January 18, 2011

Creative Ad Campaign Draws Attention to Energy Efficiency

PR agency smak recently developed an advertising campaign for client Power Smart Month in British Columbia, Canada. These two green shipping container condos were especially organized as small living areas that may seem similar at a first glance, but in fact are differentiated by a major factor: energy consumption. One of the condos is wasteful, while the other is an example of energy


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